Details of the packaged have been announced on the government website here and include the following:
The new package will provide £2 million of government funding which will be used to fix bridges, rebuild walls and restore footpaths across the iconic Lake District National Park.
And as part of this, the Department for Business, Innovation and Skills (BIS) have identified 180 local apprentices who will be mobilised to help with the park’s repair effort.
It will also feature £1 million in new funding to launch a marketing campaign, co-ordinated by VisitEngland, encouraging British families to spend their Easter break in the north of England.
The package builds on the government’s £10 million programme to grow tourism in the north, a new £4 million Holidays at Home are GREAT campaign, and advertising space worth £500,000 has also been made available at Heathrow to promote flood affected areas.
Prime Minister David Cameron said:
"From York Minster to Honister Mine, Carlisle Castle to the Leeds Armouries, the north has some of the most iconic tourist attractions the UK has to offer. So it is absolutely right that we do everything we can to make sure these businesses feel supported and ready to receive visitors.
The measures we’ve announced today are an important step, showcasing the best the region’s tourist industry has to offer while helping one of its key attractions in the Lake District National Park get back on its feet."