Helping victims of domestic abuse

From today victims of domestic abuse will be able to safely access vital support from thousands of pharmacies across the UK through a new codeword scheme – offering a vital lifeline to those who are not safe in their own home.

  • Home should always be a safe place, but in asking the public to once more stay at home in our efforts to tackle the virus, it it, sadly, necessary to take account of the impact these restrictions may have on the ability of those confined to living with an abuser to reach out for help. 
  • That is why the government has worked with independent pharmacies and Boots to introduce the Ask for ANI scheme, which enables those at risk or suffering from abuse to seek immediate support, discreetly and safely, by using the codeword they can speak to a trained pharmacy worker in a private space about accessing vital support or police help .The Prime Minister committed to launching this at our Hidden Harms summit last year. 
  • The government will continue to do everything possible to ensure vital services and support are available to those who cannot call home a safe place.


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